The CX Iconoclast
If you’re exhausted by traditional approaches to CX, impatient with the stunning lack of progress in the field, and done re-hashing the “best practices” that don’t change anything, you’ve found your podcast. Here’s what we know: Companies gain competitive advantage through exceptional customer experience, and customer insights are the best decision-making tool there is. But traditional CX approaches have run their course and it’s time for the next revolution in CX. Tune in every two weeks as Richard Owen, co-founder of OCX Cognition, hosts conversations and interviews with business leaders, academics, and thinkers whose ideas can guide the CX profession to think in new ways about what success looks like. Most of them aren’t CX professionals, but all of them have something to teach us about CX. We’ll take a clear-eyed look at the problems that have hampered the discipline and explore the compelling ideas behind a re-engineering CX for a modern world. Come disgruntled, leave inspired. Find us at www.ocxcognition.com
The CX Iconoclast
Best of 2024: Customer-Centric Transformation | Highlights from the CX Iconoclast Podcast
In this special 8-minute episode, Richard Owen, CEO of OCX Cognition, shares highlights from 2024's CX Iconoclast podcast series, showcasing how top companies are embracing customer-centric transformation to drive retention and loyalty.
Featured Guests:
Simon Paris (Finastra): Explores how open finance shifts focus from products to personalized customer journeys.
Chris Bishop (Conga): Explains how embedding customer success into every role drives growth and celebrates customer-focused achievements.
Chris Adlard (Author of The Customer Catalyst): Discusses his C-Change diagnostic tool, enabling organizations to assess and implement customer-centric strategies.
From rethinking banking services to fostering company-wide customer obsession, this episode is packed with actionable insights to inspire your business transformation.
Watch now and take the first step toward putting your customers at the center of your strategy!
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Find out how predictive CX analytics can help your business: https://ocxcognition.com/
Follow us on LinkedIn: https://www.linkedin.com/company/ocxcognition/
Connect with Richard Owen on LinkedIn: linkedin.com/in/richard-owen-98ba3
