The CX Iconoclast
If you’re exhausted by traditional approaches to CX, impatient with the stunning lack of progress in the field, and done re-hashing the “best practices” that don’t change anything, you’ve found your podcast. Here’s what we know: Companies gain competitive advantage through exceptional customer experience, and customer insights are the best decision-making tool there is. But traditional CX approaches have run their course and it’s time for the next revolution in CX. Tune in every two weeks as Richard Owen, co-founder of OCX Cognition, hosts conversations and interviews with business leaders, academics, and thinkers whose ideas can guide the CX profession to think in new ways about what success looks like. Most of them aren’t CX professionals, but all of them have something to teach us about CX. We’ll take a clear-eyed look at the problems that have hampered the discipline and explore the compelling ideas behind a re-engineering CX for a modern world. Come disgruntled, leave inspired. Find us at www.ocxcognition.com
Episodes
44 episodes
Best of 2024 – The Value of Long-Term Customer Relationships - With Das Narayandas
2024 was a great year for the CX Iconoclast, thanks to the amazing guests we were able to host. It may be no surprise to you that one of the topics that came up repeatedly was the value of long term customer relationships. Long term CLV and cus...
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7:23
Best of 2024 – Technology-driven CX enhancements
2024 was a great year for the CX Iconoclast, thanks to the amazing guests we had. One of the topics that came up was the nature of technology-driven CX enhancements. As you might imagine, technology, especially automation and AI driven support ...
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4:48
Best of 2024: Operational Resilience and Flexibility
2024 was a great year for the CX iconoclast due to the amazing guests we had. In this recap, we look at the topic of operational resilience and flexibility, especially in supply chains.Discover how leading experts Chris Gopal and Kevin ...
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6:29
Best of 2024: AI and Predictive Analytics | Highlights from the CX Iconoclast Podcast
In this 7-minute highlight reel, Richard Owen, CEO of OCX Cognition, explores how AI and predictive analytics are transforming B2B customer experience by providing actionable insights, improving operational efficiency, and personalizing ...
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7:30
Best of 2024: Customer-Centric Transformation | Highlights from the CX Iconoclast Podcast
In this special 8-minute episode, Richard Owen, CEO of OCX Cognition, shares highlights from 2024's CX Iconoclast podcast series, showcasing how top companies are embracing customer-centric transformation to drive retention and loyalty....
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8:11
Beyond the Buzz: Making AI Work for Your Business – With Amir Hartman
Richard Owen and Amir Hartman explore the challenges companies face in adopting AI, particularly the high failure rates of AI projects. Owen compares the current AI landscape to previous technological waves, where early excitement led companies...
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36:42
Revolutionizing Healthcare: Aging, AI, and the Future of Medicine – With Jean-Christophe Barland
Richard Owen and Jean-Christophe Barland discussed the complexities facing the pharmaceutical industry, particularly in relation to healthcare delivery and the aging population. Barland emphasized the diversity among physicians in terms of thei...
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37:07
Innovation in Action: AkzoNobel's Blueprint for Digital Success - With Michel Claassens
In the latest CX Iconoclast conversation, Michel Claassens and Richard Owen dive into AkzoNobel's journey of digital transformation, demonstrating how a traditional paint company is innovating and continuing to grow in a rapidly changing landsc...
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32:49
Beyond the Hype: The Real Impact of AI in Business - With Bob Cooper
In this episode of the CX Iconoclast podcast, host Richard sits down with Bob Cooper, a leading expert in AI and business strategy, to explore the true impact of AI across various industries. Bob and Richard note the contrast between the highly...
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34:39
Joe Pine on the amazing evolution of The Experience Economy over the last 25 years
In this episode of the CX Iconoclast Podcast, Richard Owen hosts Joe Pine, thought leader, academic, and author of The Experience Economy and several other influential books including Mass Customization, Authenticity,...
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35:09
A Customer-Centric Vision for Healthcare's Future with Eric Tagliere
In this episode, Richard Owen speaks with Eric Tagliere, Chief Technology Officer at Humana, about the challenges and opportunities present in the healthcare industry. They emphasize the importance of a customer-focused approach and the converg...
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38:08
Customer Lifetime Value and the Future of CX with Don Peppers
In this episode, Richard Owen sits down with Don Peppers, a global authority on marketing and business competition, to discuss the intricacies of customer behavior, customer-centric companies, and the evolving landscape of customer experience (...
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36:09
From NLP to LLMs: Insights in language understanding from Industry Leaders
This new edition of the CX Iconoclast podcast is a timely panel discussion on the evolution of language understanding. Richard Owen hosts three panelists: Brian Curry, Co-founder and Head of Engineering Customers at OCX Cognition; Maurice FitzG...
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32:40
Stanford's Erik Brynjolfsson on the impact of accelerating advances in AI right now
In this episode hosted by Richard Owen, Stanford professor Erik Brynjolfsson, an economist and a contributing author to the recent HAI report on the current state of AI on the planet, discusses the impact of AI on productivity. He highlights th...
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35:40
Simon Paris - A Visionary Approach to the Future of Banking
Join Richard Owen's discussion with Simon Paris, the visionary CEO of Finastra, a leading force in global enterprise software solutions tailored for the financial sector. Here’s a summary of their engaging conversation: Em...
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30:49
Kevin O'Meara of Shaw Industries on the urgent need to transform manufacturing and supply chains
In this episode of the CX Iconoclast, Richard Owen hosts Kevin O’Meara, a supply chain expert and head of business transformation at Shaw Industries. After discussing Kevin’s transition from military to commercial life, the conversa...
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33:41
Chris Gopal on Breakthrough Supply Chains in complicated times
In this episode of the CX Iconoclast Podcast, host Richard Owen welcomes guest Chris Gopal, a renowned global supply chain expert. Chris shares his insights on the challenges faced by companies in managing their supply chains and how AI and ana...
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36:31
Joe Wheeler - Customer Experience in the Digital Age
In this podcast, Joe Wheeler, Richard Owen, and Maurice FitzGerald discuss the evolution of customer experience. Wheeler, author of ‘The Digital-First Customer Experience’, highlights how AI and machine learning drive growth and scalab...
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34:50
Is Customer Success dead? - With Chris Adlard
Is customer success indeed dead? That’s just one of the questions answered during this discussion. (Spoiler alert: it may well be dying at your company.) Join host Richard Owen and Chris Adlard, co-author of ‘The Customer Catalyst’, as they dis...
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33:10
Sean Albertson - Four metaphorical rocks affecting customer flow
In this podcast featuring Sean Albertson, a call center expert and author of '4ROCKS', host Richard Owen explores the dynamics of customer experience and business challenges. Sean's four metaphorical rocks—Sedimentary, Metamorphic, Igneous, and...
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32:49
Deep Thought from HBS Deep Thinker Das Narayandas
Das Narayandas is the Edsel Bryant Ford Professor of Business Administration at the Harvard Business School. In this engaging podcast hosted by Richard Owen, Das reflects on their early connection and dives into decades of B2B client relationsh...
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38:36
Clear thinking from Joe Pinto, Chief Customer Experience Officer at Pure Storage
In this insightful podcast with host Richard Owen, Joe Pinto reflects on his years at Cisco and the transition to his role as Chief Customer Experience Officer at Pure Storage. Moving from Cisco to Pure, Joe notes the significant size differenc...
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30:11
The best CX Iconoclast advice from another four sales and marketing leaders in 2023
CX Iconoclasts are people who break with tradition by bringing new ideas and new ways of doing things to our attention. These short extracts from the full discussions cover some great sales and marketing views on the future of customer experien...
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10:16
The best CX Iconoclast advice from three marketing thought leaders in 2023
CX Iconoclasts are people who break with tradition by bringing new ideas and new ways of doing things to our attention. These short extracts from the full discussions set out some fascinating marketing-centric views on the future of customer ex...
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6:49
Unveiling the Conga Way with Chris Bishop, Chief Customer Officer
CX Iconoclasts are people who break with tradition by bringing new ideas and new ways of doing things to our attention. Join us in this captivating episode as we explore the remarkable journey of Chris Bishop, Chief Customer Officer at Conga, a...
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29:51